A word from our sponsor

My latest sweet historical romance, THE COUNTERFEIT BRIDE, is out at libraries and available on line. If your library doesn't have it, please request that they purchase it.

I got my first PW book review: They called it "a breezy romance with a strong and capable heroine..."

Last night I found this review from ALL ABOUT ROMANCE: "Often very funny and always charming, the story of tough-as-nails Lillian and her handsome psuedo-husband was and enjoyable quick read." (Pat's complaint was the book wasn't long enough. That always makes me smile. Avalon Books has a set limit of pages and I pushed that limit with this book. In fact this book was originally twice as long but could not find a home, so I edited it down to Avalon's guidelines.)

There are authors who would say I should have kept the length and put it up as an e-book. But I have two e-books and they are not selling. They sell best as POD (Print on Demand paperback.) For me it makes more sense to give my readers books they can hold in their hands. At least for now. If you want to see more ebooks from me, then I need to see a rise in sales on the two book from The Wild Rose Press. Otherwise, I'm going to stick with print books.

I hope you enjoy this fine read~ I had a lot of fun writing it. Cheers~

Promoting your work

My e-mail inbox is full of opportunities to promote my work. There are calls for blog tours, calls for giving on-line classes, calls for contests, and calls to work with promoters. There are don't miss opportunities. Don't forget your Amazon page and twitter and facebook and tumblr. There are libraries to be contacted and booksellers. Newsletter e-mail lists to keep plus newsletters to write. Hand written notes to others who bought your book or sold your book. Thank yous to people who helped you with quotes, etc. There are contests and book blogs and Ning. It is the giant elephant in the corner of my office. One I've been ignoring, while others tackle it head on and spend literally 40 hours a week at work on their promotion.

I'm still the kind of writer who wants to spend those forty hours in my stories and let someone else take care of the rest. But that is not possible in today's market. You have to tell people who you are. You have to build a brand. You want to create a community. How do you do that and not turn it into a full time job?

Step one is to sort through the opportunities. Toss those you know you'll never do no matter how great they are. Toss those that didn't show you a significant bump in sales last time. (If this is your first book-toss those that "feel" to large.) Sort into a will do, can do and won't do pile. Throw away the won't do and don't waste a moment of regret. Trust me even if you did everything there is no guarantee that you will see significant sales. Too much is out of your hands. Next- ask your agent and editor what they expect you to do. Put those things at the top of the pile. Do them first and if that's all you get done-bravo!!

Do not try to compete with Marketing Sally who seems to be everywhere doing everything. No matter how she gushes you will never have a true idea of how her campaign relates to her sales. She is a salesman- she will never let her slip show. (Her exclamations of success might be accurate but are not necessarily true.)

It comes down to moderation. Your real efforts need to go into your creative work- your books. The key is to tailor your promotion efforts to your time and money constraints and your ability to be comfortable with what you do. And let the rest go~ really, truly there is no one way to be successful. What works for Sally might not work the same for you. Relax, do what you can and let the rest go. If you start to get worried again, come back and read this blog. You have my promise that doing what you are comfortable doing and letting go of the rest is really the best road to success.

This blog was brought to you by my latest release. THE COUNTERFEIT BRIDE, Avalon books will be released next month. It is available for pre-order now. click on the title to pre-order.

Cheers~

Announcing...

This is one of the few places I have not yet announced my latest sale. I have sold a Cozy Mystery series to Berkley Prime Crime in a three book deal. YAY! *flings confetti*

The working title of the first book is "Gluten for Punishment." I asked for titles on my Facebook page back in November- explaining that I was about to write a Cozy Mystery set in Kansas in which a gluten-free bakery owner finds a dead man at her door. Unfortunately the dead man is a wheat farmer who protested at her Grand Opening just days before and our heroine is suspect number one.

I had a number of really great title suggestions, but simply had to use Jaci Charbonneau's "Gluten For Punishment." Thanks Jaci!

The book features our heroine, Toni Ryder who returns to her small town Kansas roots after her mother dies and leaves the rambling Victorian family home in Toni's care. Always one to make the best of a situation, Toni opens a store front for her already booming on-line gluten-free bakery business. But Toni left OilTop, Kansas right after her high school graduation because she never quite fit in. Now she is back twenty years later and is still a fish-out-of-water. Her loud, large and creative family plus a dead man at her door does not help Toni blend in. Add in a newspaper reporter out for a story, a good-looking lawyer, a handsome rancher and a best friend whose life is falling apart and Toni has her hands full. Will she be able to figure out who did it and clear her name before the killer gets too close?

This book was a whole lot of fun to write. Plus I am putting some of my own gluten-free recipes in the back so it's been fun playing in the kitchen as well. The book's release date is yet to be set, but I imagine sometime in early 2013.

Meanwhile- don't forget THE COUNTERFEIT BRIDE is out this June. For a fun, sweet western romance, about a gal who makes up a husband to legitimize her business then a man appears, calling himself her husband and she is stuck trying to figure out who he is and what he wants before she loses everything...including her heart. Preorder now!